Friday 13th September 2024
what is representation?
representation is when the media show how a situation with only using a few clips to show if it is a heated ,funny ,upsetting situation.
a stereotype is a generalised representation of a place person time or thing
Friday 27th September 2024
Do now
1. heading or the title
2. the cover lines
3. shape that are on the front cover
4. postive or negative
5. stereotypes
Representation in magazines
carrie underwood magazine covers
1. motherly, smiley, homely
2. diva, celebrity, out going
3. fancy, presentable, dressed up
- caring
- down to earth
- happy
what is representation?
representation is when the media show how a situation with only using a few clips to show if it is a heated ,funny ,upsetting situation.
a stereotype is a generalised representation of a place person time or thing
Friday 27th September 2024
Do now
1. heading or the title
2. the cover lines
3. shape that are on the front cover
4. postive or negative
5. stereotypes
Representation in magazines
carrie underwood magazine covers
1. motherly, smiley, homely
2. diva, celebrity, out going
3. fancy, presentable, dressed up
- caring
- down to earth
- happy
Differences
the two magazine cover are different in away of they have different colour pallets davids Beckham is very dark and and very masculine when carrie underwood is very bright and famine and they are showing a difference in genders women's are dressing up and body types beauty when mens is sporty and leading Britain and women's is showing there full body while men is just there face
Friday 11th October 2024
do now.
1. what are positives and negatives gender, age, disability
2. valuing someone as an sexual object instead of human value ^
3. inside games of thrones
4. pink ^
5. dirty, lazy, cant be bothered ^
how do you compare representations
LO: to write and structure an effective exam style answer
1. list the similarities and differences
2. use list to make my judgement
3. use structure to create essay make sure include my judgement
Compare the representation of gender in the cosmopolitan front cover and GQ front cover
[25 marks]
in the GQ cover, men are represented as older sophisticated. the tuxedo has the combination of wealth and elegance and the use of David Beckham as a star vehicle suggest an older audience. this is different to the cosmo cover
similarities
. both magazines covers objectivise women
. both feminine
. genders represented in different ways
gender is represented in cosmopolitan as very feminine but has a male as the star vehicle which challenges stereotypes
Friday 8th November 2024
industry research
DEFINITIONS
Circulation - a count of how many copies of a particular publication are distributed
Advertising - a call to get the attention of the public to something typically a product or a service
Cover price - a standard publishing price for an issue against which circulation is reported
Subscription model - one in which customers are charged a recurring fee for access to a product in stead of one time expense
multi-platform - a product can be access on more than one platform
readership - an estimate of the number of readers
ideology - a set of values attitude and beliefs
brand identity - the image a company creates for itself through marketing tool such as logos
. vogue was founded in 1892 in America but founded in 1916 in the UK
. aimed at the upper class
. in just three years had reached a paid circulation of 851,000
. the magazine underwent extensive editorial and stylistic changes in response to changes of its target audience
. The Daves era of Vogue came to an end in 1962, when Diana Veerled joined the magazine
. having substantially increased sales volumes until his death in 1942.
. In 1973, Vogue became a monthly publication.
. In the 1950s, the decade known as the magazine's "powerful years"
.In July 1932, American Vogue placed its first colour photo
. On March 5, 2010, 16 international editors-in-chief of Vogue met in Paris to discuss the 2nd Fashion's Night Out.
. it was in around 1910
. in Germany On March 5, 2010, 16 international editors-in-chief of Vogue met in Paris to discuss the 2nd Fashion's Night Out.
. vogue is mainly aimed toward females
Friday 15th November 2024
Do now
1. conde naste
2. ABC1
3. 20-40
4. Masthead
5. the colours on a magazine
Case study 1 Raheem sterling GQ
LO: to explore the context and layout design for GQ magazine
GQ is the magazine for men with an IQ
GQ Context: according to the feminist theory, GQ has a history of objectifying women in its magazine, which promotes Chauvinist attitude towards women
Beginning in the 1990s, the magazines pivoted to a near strict pattern of women
How does GQ target its audiences?
women are underdressed and very sexualised and objectified however then men are put as leaders and boss of everyone
Cover analysis: media design
Typography: how the text looks style, colour, font
the font is sand serif this displays a more modern and masculine idea
the colour palette is very neutral and sophisticated very natural dark and deep colours
Friday 22nd November 2024
Do now
1. the words that accompany an image to give it a specific meaning
2. font style; serif or sand serif; colour; size
3. cover lines
4. sans serif
5.
Research: Raheem sterling
. hes is a Footballer
. he was born in Jamaica
. His mother was an athlete for the Jamaican national athletics team
. his dad was murdered in Jamaica
Friday 29th November 2024
Do now
1. professional football player
2. what a text looks like
3. racism
4. serif
5. anchorage text
Analysing our case study text
. black wings telling us that he is a guardian angel he could see in a way that he is a wing in football and a protector or how he is guarding and limiting racism in football protecting other black football players
. the jewellery with diamonds telling us that he is wealthy and class
. low angle making him look stronger and important look down on the readers
.the black colour pallet making an angel black when they are traditionally white showing us that he is nit ashamed of his race
. his stance makes him look stronger and more dominate
. him being and angel when they are more stereotypically feminine is him challenging stereotypes
. makes him seem like a protector in football
. his gun tattoo on his leg which was very criticised in the photo he is proudly showing his tattoos
Analysing
the magazine cover published in 2019 by GQ having Raheem sterling a professional football player as the cover star, who was fighting racism in football at the time he was shown as a guardian angel presenting him protecting other black football players. The black colour platte is hinting that he is does not care about his race and is proud, as traditionally angel are more feminine and normally white in this cover page he is challenging stereotypes.
The main cover line guardian angel is serif when most the other text is san serif this shows us that it is more feminine and seems to have more emotions in it and it sticks out to the rest of the texts trying to stick out the fact that he is an angel in not a bad person like everyone makes him out to be
the main cover image make him see more powerful his stance makes him see strong and confident and the long shot makes him looking down on us and the chains tell us that he is off a higher class and is wealthy
Friday 20th December 2024
Do now
1. suggest, shows, implies is associated
2. angels, birds, freedom
3.
4.
5.
GQ Representation
GENDER
- this is directed to a male audiences
- tattoos being on show reinforces the stereo typical men as having to be hyper masculine, strong and muscular
- jewellery is more femine
do now
1. women's fashions
2. middle age women ABC1 female
3. conde Nast
4. to get the attention of the reader
5. tall skinny pretty young white model/celebrity
Case study 2: Malala Yousafzai VOUGE
how do these two new covers show Vouges new approach toward diversity in the past, did not include different ethnicities on there cover
- she was born in 1997
- she got shot when she was 15 in the bus on the way to school in the head by the Taliban.
- she won many awards for her being an activists
put her on the front cover to show women can be strong and independent
Do now Friday 17th January 2025
1. for protesting about the Talibans rules
2. US & UK troops were preparing to leave Afghanistan
3. middle age sophisticated women wealthy ABC1
4. no
5. no
Case study 2 Media language analysis
Masthead: VOUGE
- the font is serif that shows class and sophistication
- the word VOUGE means stylish at the time
- the silver cover lines present strength and power
- the silver on the masthead show wealth and class
- VOUGE is over the top over her head shows that she has the same importance has the magazine
- the brightest text on the cover is Malala
- the main cover line shows her status in a way of power and overruling and of a higher class than others
- the shot type that is used is mid shot
- she is wearing a hijab
- she comes across as graceful, kind, peaceful
- the angles the camera is shot at is eye level
- the red is on the cover to show courage
- A Z shape
- Boxer
- medium close up
- direct address
- power, passion, courage, bravery
Analyse the cover for how media language has been used to create different meanings.
- main image
- anchorage
- cover lines
- layout
secondly, the red scarf represents the importance of her culture and religion secondly the main cover line, the white clearly contrast with the re background celebrating her name and her status. Malalas name and her importance is highlighted and framed by the italicised text
the cover lines show reinforce vogue authority as the fashion bible, and also the righting vogue goes over Malalas head this could be hinting that she doesn't need to be in front of the title to show her importance and dominance
Do now
1. how the media chooses to represent the world to us
2. if it is positive or negative
3. malala is a muslim
4. no
5. courage, bravery, passion
Malala Representation
In the past, muslims have been represented as terrorists and mainly straight, physically fit and mainly men.
in terms of ethnicity the vogue cover shows and mention dark skinned people
Explain how both ethnicity & gender have been represented on the vogue cover.
Gender is represented in a stereotypical way you can see this as Malala looks very feminine with a headdress, jewellery, make up and in the cover image she is very classy and sophisticated as females are usually seen in very delicate and more about beauty most topics around females are normally based around relationships and fashion and never link to sports or work. these features outnumber others and support stereotype of women being more concerned about appearance and superficiality
but gender is also represented in an anti-stereo typical way by putting fighting talk on there with a male boxer which tells us that women are fighters and how it says " survivor, activist, legend the survivor shows us how she has over come it and she is not the victim how women and females are normally shown as this tells us how she is a fighter and is strong and powerful and also the sporting idea depicts strong and powerful women.
Do now
1. diversity is shown in vogue covers
2. fighting talk
3. strong, powerful, and courageous
4. as a legend and a survivor when women are normally put as victims
5. muslims has been represented as terrorist in the past
Friday 7th February 2025
Comparing
LO: to compare representations in magazine covers

Similarities
- both feminine
- sophisticated
- similar colours to show there passion and strength
- jewellery makes them look luxury and wealthy
- they both have there first names on the cover this shows us that most people will know them without there surname
- Lizzos is more about politics
- Malalas is more about fighting and being a survivor
- Malala looks more gentle and sweet however Lizzo looks powerful and bold
- the main cover line is behind lizzos head but on Malalas cover it is in front of her head
- all of Malalas cover is red while Lizzos is not her back is grey

this shows us class and sophistication but as well showing different ethnicity
Friday 28th February 2025
kim and Malalas covers
similarities:
- both feminine
- both of them have there name in bold
Differences:
- Kims is more bold where as Malalas is more quiet
- Kims is more revealing and Malalas is more covered
- Malalas is more about politics and Kims is more about fashion
- where as Kim has the cover line behind her has Malala has the cover line over her head
- Kims is a full body shot and revealing clothes were Malalas has aa mid shot
Friday 4th April 2025
Assessment dirt
Question 1:
- add more details and use more connotations
-
Vogue shows layout and design and there meaning in the Malala cover by putting the text in a very orderly and sophisticated design personality making her look classy and in amore higher class. As well as her design with her clothes and jewellery that makes her look like
Question 2: Social context influence magazines because opinions and what the public thinks of certain people or situations for example in the Malalas cover would be a lot of judgement on the cover if there wasn't anything on politics as Malala is a vert well known activist
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